Advanced Typography / Final Compilation & Relfection
Advanced Typography / Final Compilation & Relfection
LONG BOJIANG / 0375362
24/4/2025 --- 24/7/2025 (Week1 - Week14)
Advanced Typography / Bachelor of Design in Creative Media / Taylors University
TASK 4 / Final Compilation & Reflection
TABLE OF CONTENTS
INSTRUCTION
TASK 1/EXERCISE
TASK 2/KEY ARTWORK AND COLLATERAL
TASK 3/TYPE EXPRESSION AND APPLICATION
REFLECTION
INSTRUCTION
Links to Blog :
TASK 1: EXERCISE
TASK 2 :KEYARTWORK AND COLLATERAL
TASK 3:TYPE EXPRESSION AND APPLICATION
TASK 3/TYPE EXPRESSION AND APPLICATION
REFLECTION
Experiences
Throughout this course, I completed three connected tasks that gradually deepened my understanding of typography. In Task 1, I practiced using typographic systems to organize space and hierarchy. Task 2 allowed me to explore visual identity by creating a modular wordmark. In Task 3, I developed that wordmark into a full typeface named “LOONG,” focusing on the letters A, F, and H as visual anchors. The process involved modular design, formal refinement, and iterative feedback.
Observations
I realized how small changes—like stroke direction or spacing—can greatly affect a letter’s tone and legibility. Designing within a modular system brought consistency but also made certain curves and diagonals harder to resolve. I noticed that while the font looked striking on-screen, its thinner details sometimes disappeared when scaled down or printed, highlighting the importance of testing across contexts.
Findings
Typography is not just about form—it’s about communication, consistency, and adaptability. I learned that expressive letterforms must still follow a clear internal logic to function well. Modular design helped maintain coherence, and the focus on A, F, and H gave my typeface a strong personality. Ultimately, I found that type design requires balancing creativity with precision, especially when aiming for both cultural relevance and usability.
Comments
Post a Comment